Every year on National Dog Day, August 26, Dogs for Better Lives celebrates the incredible ways dogs make our lives safer, brighter, calmer, and more connected. This year, our Day of Pawsitivity campaign turns that celebration into action, supporting the lifelong commitment we make to the Service Dog Teams we serve.
The goal for this year’s campaign is to raise $20,000 to support the next 40 follow-up visits for DBL Service Dog Teams. And thanks to generous donors, every gift will be matched dollar-for-dollar, up to $10,000.
Make a Gift and Double Your Impact →
The Commitment Doesn’t End at Placement

Certified Hearing Dog Freya with DBL Client Nicole
When a Service Dog is placed, a new partnership begins—but Dogs for Better Lives’ commitment doesn’t end there. Ongoing follow-up visits help ensure that each dog and client continues to thrive together through the changes, challenges, and milestones of everyday life.
During these visits, DBL trainers reconnect with clients and their dogs to:
- Refresh or reinforce important skills
- Address new questions or challenges
- Adjust training as a client’s circumstances change
- Build confidence in new environments and routines
- Celebrate the progress of each Service Dog Team
These visits are one of the ways DBL’s lifetime commitment becomes real: a trainer at the door, a skill refreshed, a question answered, or a client reminded that they are never alone in their partnership with their Service Dog.
Stories from DBL clients demonstrate why this ongoing support matters.
“Lifetime commitment is so important to me—I know that Freya will be with me through many life changes, and lifetime commitment ensures that when we need extra training and help when circumstances change, DBL will be there to support us through it!” said DBL Client Nicole.
Dogs for Better Lives Service Dogs are placed with our clients at zero cost to them, and they receive support from our team for years to come. Donor support helps make that lifetime support possible.
Double Your Impact on National Dog Day
Thanks to generous donors, the first $10,000 raised on August 26th will be matched dollar-for-dollar. That means every gift made during the campaign can go twice as far toward helping DBL provide follow-up support to Service Dog Teams.
A gift of any size helps move us closer to our $20,000 goal in support of DBL’s lifelong commitment to Service Dog teams.
Celebrate the Dogs Who Bring Us Pawsitivity
Day of Pawsitivity is about more than Service Dogs. It’s a celebration of all the dogs who make life better—the dogs who alert, comfort, steady, guide, encourage, and simply remind us that we’re never alone.
We invite dog lovers everywhere to join the celebration by sharing a photo or story about a dog who brings pawsitivity to their lives.
Follow along on social media and join the conversation using #DayOfPawsitivity.
Donor Thank-You Gifts
Every donor will receive a special Day of Pawsitivity sticker sheet as a thank-you for supporting DBL’s Service Dog Teams.
Plus, three lucky donors will be selected to receive an exclusive Day of Pawsitivity T-shirt (also available for purchase in our shop!)
Join Us on August 26
This National Dog Day, help us turn the joy we feel for dogs into meaningful, lifelong support for the people and Service Dogs who depend on one another.
Give today and help double your impact—while supporting the next 40 follow-up visits for DBL Service Dog Teams.
Donate to Day of Pawsitivity →
Together, we can celebrate the extraordinary bond between people and dogs—and help make sure that bond continues to thrive for a lifetime.






